Posted in Press Material

Make Brush Time Hapee Time for Kids of All Ages!

Do you ever get that feeling when you take a look at your child, and be amazed by how fast they grow up?

From an incredibly cute and dependent baby to an active, playful, and more independent tween in a blink of an eye, moms can agree that their kids grow up at such a fast pace. To become healthy and happy individuals, moms need to find fun and easy ways for their young ones to develop good habits.

One of these is the proper brushing of their teeth. Some kids, though, find that brushing is unnecessary, tiring, and unenjoyable. To help mommies everywhere in making every brush time a happy time for their kids, here are some creative tips from Hapee Kiddie, one of the leading toothpastes for children’s oral healthcare.

Add Music to the Mix.

Some kids may not like their teeth getting cleaned, especially for infants who are teething with their young gums being tender.  To make it more fun, you can sing their favorite tune for while cleaning their small teeth. You can also play their favorite music and invite them to dance to the beat or have them watch their favorite video, while still brushing their teeth. When the song or video stops after two minutes, they should be done.

Playing Dentist with Your Child.

There are kids who think that brushing aggressively for ten seconds, instead of the standard two minutes, is enough. They don’t know that this doesn’t work because they were not taught how to properly brush their teeth.

A creative solution to this is to grab their favorite toy, preferably one with visible plastic teeth. Grab a clean toothbrush, and then pretend that you are bringing this toy to the dentist for the first time. You can pretend to brush its teeth, which you can later give the role of dentist to your child. This will allow them to use that same method for themselves.

Introduce a Reward System.

If you are struggling to get your kids motivated to brush their teeth, you can introduce a simple reward system. Every time that they brush their teeth well for two minutes, you can give them a sticker of a star. You can get creative with your rewards, such as rewarding them to ice cream if they get five stars or even giving them a toy they’ve always wanted after getting 20 stars!

Have Them Pick their Toothbrush and Toothpaste. 

As they grow older, our kids want to become more independent, such as wanting to feed, bathe, and dress themselves. Use this eagerness for independence by having them pick their own toothbrush, whether it has their favorite characters, their favorite color, or even appealing features such as those that play music or flash lights. Just make sure that the toothbrush they pick has soft bristles. Your preschooler, with their love for sweet flavors and cartoon characters, can now choose and pick, thanks to Hapee Kiddie which is perfect for kids two to five years old. They can choose from seven kid-citing flavors that are sure to appease their mouths and two different packaging that feature their favorite characters from Disney’s Mickey and Friends and Frozen.

Make It a Family Activity.

Just like how eating meals together as a family is a must, brushing together can be another ritual that the whole family should do together. By brushing together, it shows the message that brushing is something that Mommy and Daddy do too. A family that brushes together has even more reason to smile.

Chesca and Doug Kramer, oral healthcare advocates of Hapee Kiddie, practice this with their three kids. Before going to bed, Chesca would call her family, not just her kids but Doug too, “Let’s all go together to the bathroom. Let’s all brush our teeth!” She points out to this particular activity being helpful to making their kids enjoy brush time. 

Be Sure to Have the Right Toothpaste. One important thing to consider is their toothpaste. Their toothpaste must not only have the safe fluoride content for the child at their current age, it must also have something that would engage the kid. That is why to make Brush Time Hapee Time for kids of all ages, specific toothpastes were made for kids of all ages.

For children from four to 24 months, Hapee Baby is your infant’s trusted toothgel with its baby-friendly formula that protects your baby’s milk teeth from cavity. You don’t have to worry since Hapee Kiddie toothpastes are formulated with the 1,000 PPM fluoride level recommended by dentists at this age. For kids ages 6 to 12, their fluoride and mint level get a boost while maintaining that same fruity Kiwi flavor with Hapee Buddy toothpaste. These toothpastes will definitely make brushing more fun and easier for your kid.

Parents don’t have to fret with the challenging of their kids growing up as long as they make the right and proper adjustments. With these techniques, brushing does not have to be boring as long as we make brushing fun and exciting. No matter what their age is, Hapee Baby, Hapee Kiddie, and Hapee Buddy are your child’s oral care companions in making Brush Time Hapee Time!

To find out more ways on how to make brush time Hapee time, visit www.facebook.com/HapeeKiddie.

Level Up the Family Bonding Experience with the Da Vinci Kids App!

Here’s a new way to learn and have fun with your kids even when on-the-go.

Wanting to know how to make pancakes at home or learn the basics of physics? Level up the family bonding experience and amaze your kids every day as you join them in their learning adventure with the Da Vinci Kids App anytime, anywhere!

Da Vinci Kids is a new family-oriented interactive video-on-demand app with an impressive library of educational content that will surely tickle the minds of your kids.

Curious? Here’s what in store for your little ones on Da Vinci Kids!

FUN, FASCINATING VIDEOS

Over 350 hours of fun videos are available and categorized into main catalogs, namely, Mother Earth, Amazing Animals, How Stuff Works, Our Body, Inspiring Art, Fascinating History, and Mathematics. Concepts are visualized through videos that are easily understood by kids.

EDUTAINMENT QUIZZES

Kids can take the challenge of fun quizzes on interesting topics such as Insects, History, and Sports. Tip: Get a perfect score on these quizzes by watching the related episodes.

EDUTAINMENT GAMES

An entertaining array of mini games also await youngsters in Da Vinci Kids. Give their brains a workout with Memory Gym, create a pixel art masterpiece with Pixel Artist, or learn fraction concepts with The Train Conductor.

KIDS STUDIO

Is your kid passionate about science or has an exciting experiment he or she would like to share to everyone? Kids Studio is the place to be! It’s a safe, video-sharing community within Da Vinci Kids where they can create their own mobile stories and have it published on the app.

To top all that, by completing the app’s games and activities that encourage “learn-by-doing,” kids are awarded achievements and badges to motivate them to discover more.

As the leader of the pack when it comes to the Filipino digital lifestyle, Globe is giving an exclusive offer to help level up your bonding experience with your child. Only Globe Postpaid customers can enjoy this amazing app with a 30-day subscription at a discounted price of P99 (versus regular price of P109)! With just P99, imagine the possibilities your child can achieve by applying what he or she has learned through Da Vinci Kids.

To avail of this offer, follow these steps:

  1. Download Da Vinci Kids on the App Store (for Apple users) or Google Play Store (for Android users).
  2. Open the app and click on the subscribe button on the upper right corner.
  3. Choose the exclusive Globe offer worth P99/month.
  4. Answer the adult verification question.
  5. Enter your mobile phone number.
  6. Enter the PIN code that will be sent to your mobile.

And, voila! You and your child can begin your adventure on Da Vinci Kids! Who knows, your child might just be the next art, science or mathematics prodigy.

With Globe Postpaid and Da Vinci Kids, moms and dads can bond with their children over great educational entertainment anytime, anywhere. To learn more about Globe Postpaid and its latest offers, visit www.globe.com.ph/postpaid.

Logistikus’ Express’ “Scooter BAES” Ride out for Snapshot Promo

A new delivery service is fast gaining popularity among city dwellers who are looking for a faster method of sending goods while seeking to reduce Metro Manila’s carbon footprint.

Logistikus Express has wheeled out their electric scooters as they step up their operations this holiday season to serve your needs.

Initially available to transport goods to and from Bonifacio Global City, this fast-growing company has even rolled out their Scooter Baes for a special surprise for BGC-based folks!

All they have to do is snap a photo with Logistikus’ roving “BAES” in the streets of BGC from now until December 21, 2018. Then simply upload the photo with the Scooter BAES on Facebook or Instagram and use the official hashtag #logistikusexpress.

Three daily winners will take home Logistikus Express merchandise, while the grand prize winner will take home an Electric Unicycle worth PhP50,000 during the grand draw on December 21.

Logistikus Express’ Commercial Head Joanne Ramos says: “This promo is our way of giving to the market what they have given us: an opportunity to make their life easier through our services. We simply want to offer another option to meet fast delivery demands- while doing our own share to care for the environment”.

So seize this day to take a quick photo with the Logistikus’ roving BAES! Check out what Logistikus Express does for the environment- and what they can do for you. Visit their Facebook page www.facebook.com/logistikusexpress.

New Laundry Experts! Ariel Men Push for Gender Equality with #JuanWash

In Filipino households, doing the laundry is traditionally seen as a woman’s sole responsibility. Thanks to the shift in people’s mindsets, aided by Ariel’s progressive #JuanWash campaign, that backwards thinking will soon be a thing of the past.

Recognizing that chores can be done by anyone, Ariel rolled out the #JuanWash campaign which is targeted towards men. Its goal is straightforward and goes right into the heart of the matter – to get men to do their share of laundry duties, one wash at a time. For Ariel men, this goes beyond simply doing the laundry, as it also shows their support to their wives, and moulds their children into understanding the equal role of men and women in doing the household chores.

As the first detergent to invite men to do their part of the housework, Ariel assembled several celebrity #JuanWash ambassadors. Among them is professional basketball player JC Intal, supported by his wife Bianca Gonzalez-Intal, as well as actor John Prats, supported by his wife Isabel Oli-Prats.

“The new Ariel Man is more confident and more responsible when it comes to raising his family”, explains JC Intal. More and more Juan Washers all over the country are rising up to do their share of the laundry duties, and it’s a call to arms that expresses what it means to be the modern man of the house. “Ang Ariel Man ay makabago at progresibo. Ang totoong macho ay tumutulong sa mga gawaing bahay to serve as good male role models for the kids,” adds John Prats.

Local personalities Kean Cipriano, James Deakin, Ali Khatibi, Marco Alcaraz, Sam Ajdani, and Anton Del Rosario are also active #JuanWash supporters. These Juan Washers use Ariel Power Gel which makes superior cleaning effortless so they can easily help out at home.

Launched online last September 1, 2017, the #JuanWash campaign not only celebrated those men who have done their part of laundry duties, but also dedicated Fridays as #JuanWash days. Considering that most Filipino households do their laundry twice a week, getting men to do the laundry once a week means doing their equal share of the load. By getting men to do the laundry at least once a week, Ariel hopes to transform them into laundry experts with the help from Ariel Power Gel that’s especially formulated for better stain removal with just one wash.

In partnership with Eat Bulaga, Ariel also scoured through many different barangays in Metro Manila to find Juan Washers every Friday. This put the spotlight on individual Juan Washers, and showcased how valuable their role is in further pushing gender equality in the family and in the community. In so doing, Ariel Men all over the Philippines were able to collect 10,000 laundry hours in just one month, which represents the number of hours freed up for the women in their lives.

To celebrate this feat, Ariel handed over the 10,000 laundry hours to the Philippine Commission on Women (PCW), represented by their Chief of Corporate Affairs and Information Resource Management Division, Ms. Honey Castro, as a symbolic gift to women, while emphasizing Ariel’s support for gender equality in the household. This aims to inspire and encourage more men to do their share of the load.

“The Philippine Commission on Women (PCW), the lead agency that champions gender equality and women’s empowerment, welcomes this initiative of Ariel Philippines in breaking the gender stereotype that housework is only women’s work,” shares PCW Executive Director Emmeline L. Verzosa. She adds, “We are glad that the private sector and advertising agencies have now joined the campaign in promoting the value of shared household and parenting responsibilities among female and male family members. Through such male role models, companies are able to educate the public about more positive masculinities. Gender equality should begin at home.”

Ariel’s #JuanWash campaign comes at a crucial time for Filipino families, whose lifestyles continue to evolve, especially with the rise in dual-income homes and an increasingly progressive cultural landscape that puts equal value in the time of women and men. According to the Philippine Statistics Authority (PSA), formerly known as the National Statistical Coordination Board (NSCB), Filipino men are getting more involved in household work, with men allotting an average of 5 hours working on chores in the year 2000 compared to the average of 1.87 hours in 1979. The trend is expected to continue to increase as traditional gender roles shift.

“More than providing superior clean and better stain removal with our innovative liquid detergent, Ariel is a brand that prides itself in being a part of the progressive Filipino home. With Ariel #JuanWash, we want to shed light on the importance of gender equality in and out of home, as we all work together towards a more progressive country and a more equal world”, shares Louie Morante, Regional Brand Communications for P&G ASEAN Fabric and Home Care.


The #JuanWash campaign supports P&G’s #WeSeeEqual global advocacy, and forms part of Ariel Philippines’ #AhonPinay movement which continues to push the boundaries on gender equality and women empowerment. To date, Ariel has an ongoing partnership with the Technical Education and Skills Development Authority (TESDA) to provide women with training in commonly male-dominated fields. These trainings are envisioned to give these women more equal job opportunities in these fields.

A lot is in store for Ariel’s #JuanWash initiative, and we hope you can also take part in spreading the word for this nationwide movement. Go ahead and be a part of the change by contributing to your share of the household chores with #JuanWash – one wash at a time.

In gratitude to the modern Juans, Ariel is also offering a unique promotion for men who would be availing of select services from various Metropole Laundromat branches. Every time men commit to the cause in this way, they’ll earn points for freebies granted by Ariel and Metropole as a gift to the efforts shared in supporting #JuanWash Fridays.

To learn more, visit Ariel’s website, Facebook, and Youtube page.

#ArielPhilippines #JuanWash #AhonPinay #WeSeeEqual

MediCard – Vaccination Myths and Facts

You may have completed your vaccinations when you were a child, but do you know that vaccines are not only for kids but for adults, too? Vaccines are among the most cost-effective health interventions available. They help ensure optimum health.

“Vaccines provide heightened protection against diseases, disabilities and even death. They prepare the body to fight diseases without exposing the person to the symptoms. Many believe immunizations are for children only. But you are never too old to get vaccinated. Newer vaccines are being developed and booster shots may be necessary to maintain the efficacy of certain vaccines. Vaccination is important especially if you have a chronic disease, are pregnant, sexually active, or if your work requires you to travel to places where you can be exposed to different diseases,” says MediCard president and CEO Dr. Nicky Montoya.

MediCard, a leading HMO provider in the country, debunks some myths on vaccinations:

Myth: Vaccines are for children only.

Fact: Vaccines don’t offer lifetime immunity to diseases; they stimulate antibody production. Almost all vaccines wear off after 5-10 years. Getting vaccinated as an adult is just as important as getting it when you are young because you might be at risk for a new or different disease. The vaccinations you need are determined by factors such as age, lifestyle, health conditions, travel, and previous immunizations. To find out what vaccines you need, consult your doctor.

Myth: Vaccines are ineffective and harmful.

Fact: Vaccines are effective and safe. They go through comprehensive testing before they are approved for general use. They are also continuously monitored for safety and effectiveness. For those who worry that vaccines will cause serious side effects, Dr. Montoya says such cases are very rare. Normal reactions to vaccination include redness, pain, and swelling in the body part where the shot was given.

Myth: Vaccines weaken the immune system.

Fact: Vaccines actually strengthen the immune system and help fight diseases. Vaccines

strengthen the immune system by safely introducing an antigen, a substance that triggers the production of antibodies needed to neutralize viruses and bacteria. Vaccines also stimulate defense mechanisms that provide protection against specific diseases. Fears that vaccines can overload the immune system are unfounded because a healthy person’s immune system can recognize and handle thousands of organisms at once.

                                                                                                                          

Myth: Vaccinations are not needed if you live a healthy lifestyle.

Fact: Good hygiene, a balanced diet and an active lifestyle can help prevent the spread of diseases, but you are still exposed to germs and viruses. This is why getting vaccinated is encouraged, even if you live a healthy lifestyle, as it provides a significant level of protection from diseases.

                                                  

Learn more about vaccinations. MediCard has several free-standing clinics located in key cities nationwide that offer consultations, tests and vaccinations. Visit a MediCard clinic near you or check out their website at www.medicardphils.com for more information.